Through the years, 76 has earned an identity as a trusted brand. The 76 logo means something special to our customers. It stands for quality service, quality people and quality products. To make the most of our brand heritage it is important that we consistently present the 76 image in our ads, brochures, web sites and every other piece of communication we send to our customers and suppliers.

This Graphic Standards Manual provides you with the company image standards for use when presenting the 76 identity in your communications. By speaking to our customers and suppliers in a consistent manner you can take full advantage of the brand’s strong reputation for quality and trust.

The 76 logo is a long trusted symbol. By using it consistently across all applications 76 will continue to set itself apart from the competition. The following section will assist you in using the 76 Identity properly in all collateral and advertising applications.