The preferred usage of the General Aviation Sales logo is the logo its tagline, “The Most Trusted Wings In Aviation.”  When using the tagline in a sentence or paragraph it should always be in italics and typed using initial caps on all of the words as it is shown here. The typeface used in the tagline is Helvetica Neue Medium condensed. It rests “1X” away from the bottom of the shield in the logo. There is a white stroke around the shield and the wings. It does not play a part in any of the measurements pertaining to the clear space.

The preferred background color is white but it can be placed on a dark background.